SOLVE ET COAGULA
This concept reflects seven stages of Spiritual Alchemy, focusing on freeing a person’s spiritual self trapped within by (e.g. fears and personal beliefs) – attempting to restructure personalities. Inspiration from recent catwalk trends has influenced my editorial designs and the promotion of natural beauty under the theme of Alchemy. “Calcination” (stage 1) focuses on behaviour types and finding out what is underneath. Secondly, “Dissolution” - becoming aware of behaviour and how it’s affecting others. “Separation” - where thoughts and emotions are more defined. “Conjunction” - feelings bubble up to the surface and into the light of conscious awareness. The first four stages involved aspects of old personality, the next stage “Fermentation” are where moments of new refined self are experienced. “Distillation” - the level of purification and enlightenment. Final step “Coagulation” (similarly known as the bloods ability to form clots and stop bleeding), this step is becoming free from the mind having allowed consciousness to connect to the Spirit.
PHOTOGRAPHY / MAKEUP + HAIR / CREATIVE DIRECTOR : JUSTINE WHITEHOUSE
MODEL : HARRIET GULLIVER